Honoring the 'Argenté de Champagne' Bunny Spirit

A distinctive tradition that would later become the foundation of Argenté de Champ's identity developed centuries ago in the center of the Champagne region of France. Bunnies were respected for their exceptionally silky and lustrous fur in this culture, making them more than just cute pets.

These 'Argenté de Champagne' rabbits established the standard for the outstanding quality that would later come to characterize our brand as they were the first in the world to be used as a source of fabric. These rabbits, whose true personalities were concealed by their charming exteriors, served as the inspiration for our brand's ethos.

In the realm of fashion, the 'Argenté de Champagne' bunnies represented sacrifice because of their prized, lustrous fur. We chose to represent the distinctive difference between outer look and inner self in order to recognize their contribution, drawing inspiration from their sweetness and charm.

Argenté de Champ was established in a crucial year, the Chinese zodiac's Year of the Rabbit. This association between China and France is special; it is not only coincidence. The 'Argenté de Champagne' gray bunnies were the only bunnies imported from China to France, strengthening the connection between these two remote nations.

Our brand, 'Argenté de Champ,' honors these extraordinary animals. Both "Argenté" and "Champ" refer to the Champagne region where they were treasured. "Argenté" translates to "silver," indicating the luxurious color of their fur. Just as the 'Argenté de Champagne' rabbits hid their actual nature beneath their adorable exteriors, so too is it our aim to reveal the inner selves that frequently disguise themselves behind a facade.

At Argenté de Champ, we think that each person has a distinct inner self that is occasionally concealed by the "mask" of society expectations. Our clothes are a way for us to express ourselves and to celebrate the wonderful contradictions that make each of us unique. Accept your uniqueness, allow your inner self to come through, and dress in a way that proudly expresses your genuine identity.

Remember the spirit of the "Argenté de Champagne" rabbits as you browse our collections; their selflessness and originality continue to motivate us. We appreciate you joining us on this adventure and sharing Argenté de Champ's culture, which values uniqueness and beauty above all else.